Launched first worldwide brand campaign for United Airlines after merger with Continental.
New campaign included a whole new art direction and brand tone that now spans TV, OOH & Print.
CAMPAIGN CREDITS:
Executive Creative Director / Art: Haydn Morris
Group Creative Director / Copy: David Dirienz
Senior Art Director: Doug Hanshaw
Senior Copywriter: Jill Beeler
Junior Art Directors: Lisa Della Piana, Rachel Hickey